francesca perani
BIO FRANCESCA PERANI (born in Bergamo, in 1972) graduated in architecture from Politecnico di Milano in 1999. She cooperated with design and project studios in Belgium, Australia, UK and Italy. Among her mentors are Enzo Mari, who introduced her to highest level of design in Milan. She is an architect and designer, her work ranges from interior project design to interactive design & digital activism. Since 2007 she owns and runs Francescaperanienterprise studio, working in interior architecture, design and art direction. From 2011 to 2013 she co-owned SpectaculArch! Studio. Her work has been published in a number of specialised publications; she was awarded a special mention at the international competition Young Designer Adam’o Eva 2008 and was a winner at Biennale Interieur in Kortrijik 2014 in Belgium with the bistrobar design DriedChatroom, in cooperation with Sandra Marchesi and Studio DWA. In 2016 she also earn the second place in MOMOWO's International photographic competition. Since 2011 she lectures on Retail and Exhibition Design at IED, International design courses. DESIGN PROCESS Her act of design is based on experimentation and research. She manipulates with dexterity both irony and willful breaking with obvious patterns to represent unusual spaces and to stimulate new interactions. She expresses herself through objects and surfaces with a strong communicative-emotional charge. Craftsmanship and technology become inseparable elements defining a project. She complements her profession with the compulsive use of photography to document “the everyday design”. ARCHITECTURE as promotion of EQUITY & INCLUSION In 2012 she was elected vice-president of Ordine degli Architetti (Architecture Association), Bergamo branch; where she coordinated and cofounded the Archidonne (women architect)association. Since 2017 she is curating, togheter with 18 creatives, the Architette = Women Architects no-profit cultural project, promoting women's work in the architecture profession through the diffusionon of the word Architetta (the feminine term for Architect) and of female role models in the design industry. / Currently working on a visual project, Cutoutmix, an open source platform delivering a more inclusive and diverse world of free cutouts for the architecture community. Free Architecture figures who populate renders, an illustration design experiment featuring characters of different ages, skin tones , abilities and gender identities. The collection is unique in being openly against trite stereotyped characters while offering broader and more realistic silhouettes reflecting contemporary life. DESIGN APPROACH "I am convinced that, today more than ever, we need to break the 90° degrees-zero waste of space design methodology. As an antibox believer I am offering a design which favours a deliberate and intentional use of oblique lines, angular shapes and breaking circular drillings to achieve a new type of interaction with the living environment. Material experimentation and attention to the visual storytelling of the project depend upon a personal need to deliver the design process to a wider audience, believing architecture, in this delicate time of change, should not to be limited to an elitist circle.” |
Liste des projets
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